where your business works out

You’re already a great coach. This is where you build the systems you need to run a great coaching business too.

No credit card needed.
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Every serious coach has the same problem

You want to grow your business. But there’s only one of you, and you refuse to compromise on the quality of coaching you deliver. The world needs great coaches like you. Fitr is where your hard work turns into the results you deserve.

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Fitr Video Thumbnail

the business builder for coaches

Build, manage, earn, scale.
It’s like progressive overload, for your business.

Build your model

All the programming tools you need: for any coaching model, for any discipline, for any client, anywhere in the world.

Flex your systems

Every system to run your business: message clients, track progress, connect the tools you already use, and make it your own. Flex to fit how you coach.

Lock in your income

Automate payments, package programs, and create your own Storefront for predictable cashflow you can depend on.

Max your impact

Fitr is where you build your business. Scale beyond 1-to-1 coaching, launch your own branded app, and grow on your terms.

Try Fitr risk-free today

Real work deserves real results. Everything you need to run a great coaching business.

No credit card needed.

Real results

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Gus Vaz Tostes

“Fitr gives us peace of mind to keep pushing and growing, knowing they will support that growth. It's been a key tool in delivering a high-level experience at scale.”

HYROX & Fitness Coach · 2 years with Fitr
Gus Vaz Tostes
HYROX & Fitness Coach

“Fitr gives us peace of mind to keep pushing and growing, knowing they will support that growth. It's been a key tool in delivering a high-level experience at scale.”

HYROX & Fitness Coach • 2 years with Fitr
Shawna Norton

“We have seen our revenue grow by 40%. We can easily create programs that have allowed us to generate an entire stream of income.”

Competitive Female Training · 3 years with Fitr
Shawna Norton
Competitive Female Training

“We have seen our revenue grow by 40%. We can easily create programs that have allowed us to generate an entire stream of income.”

Competitive Female Training • 3 years with Fitr
Alex Conroy

“Fitr has allowed me to grow my business with ease. I couldn’t envisage using anything other than Fitr.”

Container Programming · 6 years with Fitr
Alex Conroy
Container Programming

“Fitr has allowed me to grow my business with ease. I couldn’t envisage using anything other than Fitr.”

Container Programming • 6 years with Fitr
Ziggy McGinnis

“Fitr's level of service has been exceptional and their platform is the best on the market.”

Tri Swim Club · 1 year with Fitr
Ziggy McGinnis
Tri Swim Club

“Fitr's level of service has been exceptional and their platform is the best on the market.”

Tri Swim Club • 1 year with Fitr
Luke Bartlett

“Fitr has increased my clinic’s revenue, and all my clients find the app incredibly easy to use.”

Kratos Physio · 4 years with Fitr
Luke Bartlett
Kratos Physio

“Fitr has increased my clinic’s revenue, and all my clients find the app incredibly easy to use.”

Kratos Physio • 4 years with Fitr
Emma Mcquaid

"Having the Fitr platform looking after all payments allows me to just coach and not worry about any client subscriptions getting missed. This saves me so much time each month so I can focus on my training and supporting my clients."

Daily Grind · 8 years with Fitr
Emma Mcquaid
Daily Grind

"Having the Fitr platform looking after all payments allows me to just coach and not worry about any client subscriptions getting missed. This saves me so much time each month so I can focus on my training and supporting my clients."

Daily Grind • 8 years with Fitr
Tom Bliss

“The Ferrari of programming software. Fitr has been a game changer, enabling our functional fitness program - The Ultimate You to thrive.”

The Ultimate You · 6 years with Fitr
Tom Bliss
The Ultimate You

“The Ferrari of programming software. Fitr has been a game changer, enabling our functional fitness program - The Ultimate You to thrive.”

The Ultimate You • 6 years with Fitr
Rasmus Andersen

"Switching to Fitr has been a great move for Grown Strong. The platform provides a great user experience and makes delivering our programming much better than before. On top of that, it's simple, intuitive, and easy to use."

Grown Strong · 1 year with Fitr
Rasmus Andersen
Grown Strong

"Switching to Fitr has been a great move for Grown Strong. The platform provides a great user experience and makes delivering our programming much better than before. On top of that, it's simple, intuitive, and easy to use."

Grown Strong • 1 year with Fitr
Andy Murphy

"I'd absolutely recommend Fitr whether it be to online coaches looking to grow and build their own business and personal brand, or to gym owners who are looking to help better serve their members and community."

Urban Gym · 5 years with Fitr
Andy Murphy
Urban Gym

"I'd absolutely recommend Fitr whether it be to online coaches looking to grow and build their own business and personal brand, or to gym owners who are looking to help better serve their members and community."

Urban Gym • 5 years with Fitr
George Thompson

"They've allowed us to program for our beneficiaries and develop a wider network of support, by reaching those who aren't able to be with us regularly."

Matt Hampson Foundation · 4 years with Fitr
George Thompson
Matt Hampson Foundation

"They've allowed us to program for our beneficiaries and develop a wider network of support, by reaching those who aren't able to be with us regularly."

Matt Hampson Foundation • 4 years with Fitr
Jake Lowry

"Fitr has been nothing short of perfect. Reliable platform and app. Easy to use and logical software for me to deliver my coaching and training programs."

Lowry Human Performance · 3 years with Fitr
Jake Lowry
Lowry Human Performance

"Fitr has been nothing short of perfect. Reliable platform and app. Easy to use and logical software for me to deliver my coaching and training programs."

Lowry Human Performance • 3 years with Fitr

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